Jackson Puff Design

SoulCycle

I joined this project while working at Cainkade, before it was acquired by SoulCycle. Once at SoulCycle, I was the lead designer on the project working side by side with the creative director on the companion app to the at-home bike.

The project main goal was to recreate the immersive experience of a studio class at the rider's home, while offering a wide library of classes within an intuitive interface.

SoulCycle_panel1.png
SoulCycle_panel_IA_3.png
Once we had approval on most of these userflows we started to wireframe screens to fulfill them, and start defining the interface.

Once we had approval on most of these userflows we started to wireframe screens to fulfill them, and start defining the interface.

SoulCycle_panel_IA_1.png
And then, finally, with approval on wireframes, we developed and applied a visual design system across the interface.

And then, finally, with approval on wireframes, we developed and applied a visual design system across the interface.

SoulCycle_panel2.png
SoulCycle_panel3.png
SoulCycle_panel4.png
SoulCycle_panel5.png
SoulCycle_panel5.1.png
SoulCycle_panel6.png
SoulCycle_panel7.png
SoulCycle_panel8.png
SoulCycle_panel9.1.png
SoulCycle_panel9.png
SoulCycle_panel10.png